Paradox Coffee: Embracing Community, Loyalty, and Growth with joe Point of Sale

Highlights

Customers rate their experience 4.8 out of 5 stars
$9K of revenue per month attributed to joe's Growth Platform
Opening 2 additional locations in the next year

Overview: A Community Hub in Junction City, Kansas

Located in the heart of Junction City, Kansas, Paradox Coffee & Bistro has become a cornerstone for the diverse local population, which includes military families, stay-at-home parents, and elderly residents.

Founded 3.5 years ago by Tiffany Naccarato and her husband—both medical professionals—along with two other business partners, Paradox Coffee has evolved into a thriving community space.

The Challenge: Balancing Community Values with Modern Technology

The founders of Paradox Coffee envisioned creating a place that reflected and supported the local community. They prioritized partnerships with local vendors and artisans, sourcing farm-to-table ingredients, locally roasted coffee, and hand-crafted decor.

However, the leadership team recognized that maintaining strong customer engagement required more than just in-person interaction.

"We knew that if there's not a way for the community to connect with us digitally, even though we're not always tech-savvy in the Midwest, people like to use their technology."

The Solution: Seamless Integration with joe OS

After an extensive search, Paradox Coffee implemented joe OS, a platform designed specifically for coffee shops.

"It was very, very simple to learn, to train my baristas, and is so easy to use on the backend. It's been so seamless."

Another critical feature was joe's pricing structure:

"With no monthly subscriptions, I feel like joe is just as invested in the success of my business as I am. We're not just another account. Joe really cares about us as a company and as a brand and wants us to be as successful as we can."

The Results

Enhanced Customer Satisfaction

Customers rated their experience at Paradox Coffee 4.8 out of 5.

Boost in Revenue Through Loyalty

In the past 30 days, $9,000 of Paradox Coffee's nearly $30,000 in monthly revenue was attributed to joe's loyalty marketing program.

Growth and Expansion Plans

With streamlined operations and increased revenue, Paradox Coffee is now positioned to open two additional locations in the coming year.

— Tiffany Naccarato, Owner, Paradox Coffee & Bistro