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Why Local Coffee Matters: The Indie Shop Revolution

Independent coffee shops are more than just places to grab a latte—they're the heartbeat of our communities.

joe Team

Dec 15, 2024

Why Local Coffee Matters: The Indie Shop Revolution

Walk into any indie coffee shop, and you'll notice something different. Maybe it's the hand-painted mural on the wall, the barista who remembers your name, or the way the owner greets regulars like old friends.

The Numbers Tell a Story

When you spend $5 at a local coffee shop, roughly $3.50 stays in your community. That money pays local baristas, supports local suppliers, and gets reinvested in your neighborhood.

What You Can Do

Supporting local coffee doesn't require a revolution:

  1. Try somewhere new — Use joe to discover a shop you've never visited
  2. Tell your friends — Word of mouth is how local shops thrive
  3. Tip your baristas — 100% of tips on joe go directly to the person who made your drink
  4. Be patient — Great coffee takes time
  5. Show up — Regular customers are the backbone of every indie shop

That's why local coffee matters. And that's why we do what we do at joe.

Ready to discover your new favorite local spot? Download joe and start exploring.

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