Enhancing Relationships
Learn how joe makes life better for baristas, owners, and coffee lovers with mobile ordering built specifically for coffee behavior on both sides of the counter.
nick-martin
Apr 4, 2019
Why Mobile Ordering Enhances What Makes Coffee Shops Great
There's a misconception that mobile ordering is impersonal - that it removes the human connection that makes indie coffee shops special. We built joe to prove that wrong.
For Baristas
Mobile ordering through joe actually enhances the barista experience:
- Less rush, more craft: When orders come in ahead of time, baristas can focus on making great drinks instead of frantically entering orders during the morning rush
- Better tips: Mobile orders consistently see higher tip amounts
- More time for connection: With less time spent at the register, baristas have more moments to connect with customers
For Owners
joe helps shop owners in ways that matter:
- Increased ticket sizes: Mobile orders average 15-20% higher than counter orders
- Better data: Understand your customers' preferences and buying patterns
- Loyalty built in: No need for separate punch cards or loyalty apps
- Lower fees: Keep more of what you earn compared to third-party delivery apps
For Coffee Lovers
Customers love joe because:
- Their way, every time: Save favorites and reorder with one tap
- Skip the line: Order ahead and pick up when it's ready
- Earn rewards: Get rewarded for supporting local shops
- Discover new shops: The joe network introduces them to indie shops they might have missed
The Human Touch, Enhanced
Mobile ordering doesn't replace the coffee shop experience - it enhances it. By removing friction from the ordering process, everyone can focus on what really matters: great coffee and genuine human connection.
Ready to enhance your shop's experience? Email success@joe.coffee to get started.