Everything you need to run, grow, and thrive — designed specifically for specialty coffee shops. Not generic retail. Not restaurants. Coffee.
Join the CollectiveThe foundation everything runs on
The foundation. A complete operating system designed specifically for coffee shops. Everything runs on this — and everything works together seamlessly.
Lightning-fast tools built for coffee workflows, not generic retail.
Lightning-fast POS with 2.5% flat-rate processing. Built for coffee workflows, not generic retail. Drink queues, modifiers, tipping — all designed for speed.
Self-service ordering that frees baristas to focus on craft and connection. Seamless integration with POS.
Give your customers the convenience of Starbucks while keeping the soul of indie coffee.
The #1 app for local coffee. Customers order ahead, earn rewards across all Collective shops, and discover new favorites in their neighborhood.
Beautiful online ordering for your website. Sell beans, merch, and gift cards with seamless fulfillment.
Stop guessing. Start growing with data-driven tools that actually work.
Network-powered rewards that work across 500+ shops. 3x engagement vs standalone programs. True cost: 2.5% of revenue.
Automated campaigns, targeted offers, and customer engagement tools that drive repeat visits.
AI that writes your emails, optimizes send times, and personalizes offers based on customer behavior.
Financial tools built for coffee shops. Everything syncs, everything just works.
Financial tools built for coffee shops. Faster access to funds, better rates, integrated cash flow management.
Integrated payroll that syncs with your POS. Automatic tip distribution, tax filing, and compliance built-in.
Automatic bookkeeping synced to your sales. Financial reports, P&L statements, and tax-ready exports.
Smart tools to manage your team efficiently. Coming soon to the platform.
Smart scheduling that learns your patterns. Demand forecasting, shift swaps, and labor cost optimization.
Team communication hub. Announcements, shift coverage requests, and direct messaging all in one place.
You're not just getting software. You're joining a collective with real humans who care about your success.
Dedicated support team that knows coffee. Phone, chat, and email support when you need it most. Real humans, every day of the week — no bots, no tickets that disappear.
Expert guidance on operations, growth strategy, and profitability. Leverage collective wisdom from 500+ shops. Your dedicated growth consultant helps you hit your goals with data-driven strategies.
See why 500+ shops have switched from Square and Toast.
| Feature | Square | Toast | joe |
|---|---|---|---|
| Built for coffee shops | ✗ | ✗ | ✓ |
| Mobile ordering app | Paid add-on | Paid add-on | Included |
| Loyalty program | $45-105/mo | $50+/mo | Included |
| Hardware included | $500-2000+ | $500-2000+ | Included |
| Banking & payroll | Separate products | Separate products | Integrated |
| Network customer acquisition | ✗ | ✗ | ✓ |
| Growth consultant | ✗ | ✗ | ✓ |
| AI marketing | ✗ | ✗ | ✓ |
| In-store processing | 2.6% + $0.15 | 2.49% + $0.15 | 2.5% flat |
Join 500+ independent shops already growing with joe.