"I came to Urban Matcha here in Las Vegas because it kept showing up on my feed nonstop, so I finally decided to check it out and honestly, wow. This place delivered in every way. The matcha flavor is a solid nine out of ten. They have all kinds of milk options, from plant based to regular, and I tried the Pumpkin Matcha and the Banana Pudding Matcha. Both were insane. The flavor, the texture, the balance, everything was exactly where it needed to be. They use around four grams of matcha for a medium drink, so the color, the richness, that green, you can taste the quality immediately. Something I noticed, and I might be wrong, but I’m pretty sure I saw they had a batch of matcha already mixed with milk. And here’s the thing: even though the drinks tasted really good, matcha that’s prebatched with milk oxidizes faster, loses freshness quicker and the flavor doesn’t stay as bright or as clean as when it’s just batched with water. The milk changes the pH, so the matcha fades a little faster. It didn’t ruin anything, the drinks still tasted amazing, but it’s something I definitely noticed because you can tell when a place really knows how to handle matcha and when they’re cutting a corner that could affect the final result if the batch sits too long. The only thing that caught me off guard, especially for a matcha place that also sells desserts and things people usually get for breakfast, is that they open at noon. I don’t know if it’s a Las Vegas thing, but it surprised me. Still, once they’re open, everything they do is on point. The service was normal in a good way. Not incredible and not bad, just fine. And the place is super cute and perfect if you want to sit, work or study. The menu is huge with a ton of options beyond matcha, but matcha is clearly the star. If you love matcha, like really love matcha, Urban Matcha is a place you absolutely need to visit in Las Vegas. It’s completely worth it."

"This has become my favorite spot for matcha soft serve. If you’re looking for authentic, true-to-flavor rather than just a sugar rush, this is the place to go. They offer a few variety, including Matcha, Black Sesame, Ube, and Vanilla. Each one tastes exactly like it should—earthy and rich, not artificial. $6.79 for a cone or cup. The serving size is enough to share with a friend. The parking lot can get packed, especially in the evenings. Be prepared to hunt for a spot or park nearby."

"Had a craving for matcha and got this location off a must visit in Vegas tiktok. First and most important, it is very busy, almost all the time. The parking for this location is also very busy, hard to get a parking right in front of it so don’t even try. Getting pass the waiting in line experience the order was very fast. They have a smooth process getting taking orders so you won’t have to wait long once you’ve been attended. Inside it’s pretty small and usually filled, they have a couple sitting locations and a couple standing locations The matcha is amazinggggg, like truly best matcha I’ve had and has not been taken out of its top 1 position even after trying several back home in California. We got the strawberry and banana pudding matcha. Definitely worth more than one visit"

"Its been a bit since I have been to this Matcha Cafe but it's always a delight. Tonight I had their black sesame with cream and it was very good. Not super sweet either. Would get again. My family had the ice creams and they looked amazing. It may be cold outside, but that matcha ice cream must be popular because alot of people were getting it."

"Best matcha I've ever had! First time I went I had the matcha and vanilla soft serve. Second time had a matcha latte. Absolutely delicious 😋. The matcha is strong and earthy. There's always a line out the door."